An opinion piece by Ashley Alderson, Commercial Manager at North West Business Training.

In the fast-paced world of business, pausing for reflection and analysis can often seem like a luxury we can’t afford at the moment. Yet, as the saying goes, “failure to plan is planning to fail.”

This wisdom holds particularly true when it comes to identifying skills gaps within an organisation – an exercise that is both enlightening and essential for maintaining a competitive edge.

In the midst of this whirlwind of managing an SME, it becomes all too easy to overlook the pressing need for a thorough Training Needs Analysis.

Taking time out at any point during the year can feel like it is having an impact on efficiency. At this time of year when individuals are gearing up for Christmas, it could seem like too much effort.

However, the importance of such an analysis cannot be overstated.

By identifying skills gaps, it aids you in improving efficiency, staying ahead of legal changes and fostering a culture of continuous learning and development.

This is where North West Business Training (NWBT) are the experts here to help you.

Powered by Burnley College, the Number One College in England, NWBT is offering a FREE Training Needs Analysis as part of Black Friday Month.

The expertise and experience NBWT brings to the table is unparalleled, making it the go-to choice for businesses seeking to identify and address skills gaps, providing actionable insights that can strengthen the workforce and sharpen their competitive edge.

North West Business Training is passionately committed to the continuous evolution of businesses, firmly believing in enabling businesses to remain cutting-edge.

We take pride in our proactive approach, identifying potential training gaps well in advance, thus avoiding any future roadblocks that could hamper business growth.

This not merely as a service, but an essential strategic investment for businesses, based around the powerful belief that a well-equipped and well-trained workforce is the backbone of any thriving enterprise.

That is why this offer of a free, no-strings-attached, comprehensive analysis of training needs by industry experts is here.

If cost has previously been holding you back, now is the time to act.

The offer does not end there either. If you sign up for the FREE Training Needs Analysis, you’ll get an exclusive discount on any training courses booked before January.

As the crowds go crazy grabbing 55-inch OLED TV this Black Friday, remember that the best investments are not always material. Investing in the workforce – in their skills, knowledge, and capabilities – can yield dividends far beyond any physical assets.

In conclusion, the importance of conducting a Training Needs Analysis cannot be overstated. It is an integral part of strategic planning and workforce development. And with North West Business Training’s current offer, there is no better time than now to take that step.

Make this Black Friday a red-letter day for your business training needs.

Contact NWBT at 01282 733273 or email industry@burnley.ac.uk to take advantage of this fantastic offer.