BA (Hons) Digital Marketing - Degree Apprenticeship (Subject to Approval)
Degree Apprenticeship • Level 6
BA (Hons) Digital Marketing - Degree Apprenticeship (Subject to Approval)
Degree Apprenticeship • Level 6Type of LearningApprenticeship
Course CodeT0032
Course Fee £0
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Have a question? Get in touch!
Or call us on 01282 733273
About the course
Our BA (Hons)
Digital Marketing Degree Apprenticeship combines theory and practice as you
learn how to create and execute a digital marketing strategy. You’ll have all
the tools you need to promote a business through social media, websites, apps
and e-content.
Designed in
collaboration with students, industry experts and national and local companies,
it meets government standards for a digital marketing apprenticeship.
You’ll develop
workplace skills and competencies including through live projects, supported by
your employer and supervised by members of the course team.
Why study
with us
- You’ll work towards Chartered
Marketer status on a course that’s accredited by bodies like The Institute
of Direct and Digital Marketing (IDM).
- You’ll create a portfolio of
evidence demonstrating your workplace knowledge, skills and competencies.
- You’ll study topics like data
analysis and relationship management as well as social media marketing and
optimisation.
Who is this course for?
·
If you want to accelerate your
career, develop as a professional Digital Marketer and learn as you earn, this
programme is for you.
Start Date/s
01/08/2025
Entry requirements
Successful
applicants to BA (Hons) Digital Marketing must possess one of the following:
- UCAS: 112 points at A2
- BTEC Extended diploma: DMM
- BTEC Diploma: D*D*
- Access to higher education: Pass
with 112 points
- International baccalaureate
Diploma: 112 points in higher level subjects
- IELTS: only 6.0 I GCSEs: Maths and
English at Grade C/4 or equivalent such as Level 2 functional skills in
Maths and English
- Our Apprenticeships have flexible
entry requirements which take into consideration prior qualifications and
experience. This may also include consideration of year of entry
Modules
Year 1
Digital Behaviours
Digital Marketing Platforms and Principles of Marketing
Social Media Communications and Content and Marketing
Introductory Digital Marketing Project
Year 2
Digital Design
for Marketers
Regulation,
Ethics and Trust
Marketing
Research and Consumer Insight
Applied Digital
Marketing Project
Marketing Management
Year 3
Marketing Strategy
Social Media and Optimisation
Contemporary Digital Markets
Data Analysis and Relationship Management
Strategic Digital Marketing Project
Assessment
All apprentices
sit an independent end-point assessment (EPA), assessing all the knowledge,
skills and behaviours you’ve learnt throughout your apprenticeship.
It’s taken at
the very end of the on-programme phase of training when your employer, or in
some cases your training provider, is satisfied that you meet the “gateway”
criteria to take the assessment.
End-point-assessments
are graded and you’ll get an apprenticeship certificate after you’ve
successfully completed your EPA. It’s a test that’s valued by current and
future employers.
Careers & Progression
With your BA
(Hons) Digital Marketing Degree Apprenticeship you could work as an Online and
Digital Marketing Executive or Officer in the public, private and charitable
sectors.
Read less
As a Digital
Marketer you’ll lead on the creation and execution of a digital marketing
strategy across a range of digital channels - social media and websites to
emails and apps.
You’ll use
content marketing and campaign management principles, informed by financial and
analytical tools, to achieve business goals.
Have a question? Get in touch!
Or call us on 01282 733273
Where to find us?
North West Business Training
Burnley College Campus
Princess Way
Burnley
Lancashire
BB12 0AN
